2017 Pride Guide

The 2017 Pride Guide is your official companion to the Queen City Pride Festival!

Our fabulous, full-colour guide book will feature information on festival events, promotions from our sponsors and advertisers, a map for the Pride Parade, and more! This pocket-sized Pride Guide is a convenient way for you to discover our full schedule and plan your week. Use it to make sure you don't miss a thing during our extended 10-day festival.

3,000 copies of the official Pride Guide will be distributed in May throughout Regina and in cities across the Canadian prairies. You can pick up your copy locally from many of our Pride Community Partners, Regina Public Library branches, Atlantis Coffee, and other distributors. Plus, our digital version will be available right here on our website!

2017 Pride Guide Rates & Specs

Find out how easy and affordable it is to get "out" there.

Advertise with Pride this summer!

Affordable, full-colour rates start at just $150! Bring your business or organization to the attention of Regina's lesbian, gay, bisexual, and trans* community and benefit from brand loyalty and reach your target audiences. Our Pride Guide is one of the most effective marketing tools for businesses in the area looking to promote themselves as supporters of the gender and sexually diverse community.


We’re fiercely loyal.

LGBTQ consumers are 70% more loyal to openly queer-friendly brands.

We’ve got the money.

LGBTQ consumers have 23% greater income and are willing to spend more for top-quality brands.

We’re checking you out.

Differentiate yourself from other brands as a progressive, LGBTQ-savvy business.

2017 Pride Guide

Does your brand want to stand out? Then let's talk.

Send us an email to marketing@queencitypride.ca and ask us about our advertising opportunities.

Dan Shier

Dan Shier

Co-Chair & Marketing Director
1.888.386.5687 EXT 102

2016 Queen City Pride Guide

Download the 2016 edition of our guide book

Sources: B. Fuller, Business Insider, 2013-06-23; Community Marketing, Inc., 2012-07 survey; Harris Interactive, 2011-07-18